Tips

Why don’t you get a lot of TikTok views?

03/11/2022/in All Articles, Tips /by Jolian

Obviously posting the same type of video, why do other people become popular videos, while yours is hardly watched? Do you have no clue?

Actually, according to the popularity of TikTok, it shouldn’t be a particularly difficult thing to get views. But the reality is that there are indeed many people who can’t get the results they want. So why exactly?

The reason for the lack of views could be that you didn’t make a good video, or it could be that there is a problem with your account.

How does the quality of a TikTok video affect the number of views?

Anyone with life experience knows that an item is of good quality, but it doesn’t necessarily sell popularly, while an item that sells popularly for a long time must be an item of excellent quality. No one wants to support an inferior product for a long time.

Making and publishing a video is like making a product. If the video itself is not of good quality, it will not necessarily pass the TikTok review in the first place. Even if it passes the review, it won’t be liked by many people. Over time, TikTok will find this problem and then gradually marginalize this video of yours. It will then not be seen by many people.

If the quality of your video has been so low that TikTok starts to ignore it, then the result of this is not just fewer views of this video, but all the videos you send from this account in the future will be implicated.

What content will affect the number of views?

secondary creation or repeated release of the video
background music infringement of the video. (If the video’s music is infringing, it will be hidden)
Videos that involve excessive marketing in the content, or attract traffic from outside the site. (Excessive marketing and traffic attraction videos will be judged as “spam” by the platform to restrict, and in the long run, will also have an impact on the account itself)
Videos with unpleasant images. (This kind of video will generally be restricted traffic or directly deleted)

What actions will reduce the quality of the TikTok account?

Improper IP address management

Environmental anomalies can affect the credibility of your account.

Using dynamic IP addresses, always operating TikTok in a very unstable network state, or IPs that are detected to be used by multiple people at the same time. These three phenomena may lead to a decrease in the quality of your TikTok account. It is important to know that an account without credibility will not get a chance to grow.

Excessive bulk operation

Never follow a lot of interesting people in the heat of the moment, or add a lot of friends in a short period of time to expand your reach!

If your actions are so perverse that the TikTok system decides that they are not real people, the results can be very serious. No platform will welcome this kind of behavior.

Upload too many videos per day

This point is somewhat similar to the one above. If you are a normal user, the number of videos uploaded per day should be a reasonable number, even some users who are looking for quality can’t post a few videos a week.

Some users prepare a lot of quality short videos long before they come to TikTok, and then submit them all in a few days in order to catch the bonus period. This results in being judged by the system as a marketing account or a spam account with very low quality.

Buy views and likes

The TikTok platform is strict in monitoring data, and once it detects that an account is trading data, then it will make a penalty.

Eager to make profits

There are many users who are eager to post videos right after registering their accounts, fearing that they will miss the best opportunity to attract followers. However, because the information of the newly registered account is not perfect enough, it is easy to violate the rules of the platform.

How to operate TikTok in the right way?

Use a safe and stable operating environment

If your network is always fluctuating, then consider purchasing a stable IP address. And you need to create a safe and independent operating environment for the TikTok account. This way you can effectively avoid account problems due to the network environment.

If you need to run TikTok together as a team, in order to prevent triggering the platform’s penalty mechanism, you can use a virtual multi-profile browser that supports team collaboration features to operate. ClonBrowser has these powerful features!

Gain trust in the platform

Carefully set up basic information such as avatar and profile. You can also improve the authenticity of your account by binding ins, Facebook, and other social media accounts.

Watch a few more TikTok videos and interact with others in TikTok more often during the day. Interaction is the best way to gain trust. In addition to sharing your own videos, you can also share other people’s videos.

Upload videos regularly

I suggest you choose a regular time to post your videos. The posting time is usually chosen at noon of local time or at night before going to bed.

Also, don’t post videos too often even if the account has a fan base.

If the number of followers of the account is within 1000 at the beginning, you can post four to five videos a day. When you have more followers, it is recommended to post at most two or three videos per day. What is more important to the account and the fans is the quality of the videos, not the number of videos.

Follow TikTok’s rules and make quality videos

Read the TikTok Community Guidelines carefully and never break them.
Stop posting content of an advertising nature, or edit out the advertising part.
Remove or silence the original music from the clip and use music from the TikTok music library instead.
Use various means to edit the material. (add filters, modify parameters, accelerate, zoom, flip, rewind, change background music, insert countdowns, etc.)
Try not to delete videos with bad data, because frequent deletion of videos will be considered as abnormal operations by the platform. You can choose to set that video as private and forbid others to watch it.

Why do the videos get 0 views on TikTok?

03/01/2022/in All Articles, Tips /by Jolian

On October 27, 2021, TikTok made an announcement that it had reached 1 billion monthly active users, successfully ranking as one of the top 1 apps in the world in terms of user activity and one of the most used and fastest-growing social media platforms.

But why is it that when you post a video, there are 0 views? Possible reasons are as follows.

First, the data has not been updated.
Secondly, there is a problem with the network environment. If you are using TikTok in another region but have not set up a good network environment, this will be recognized by the TikTok platform.
Third, the TikTok platform thinks you are not operating with a real person.
Fourth, there is a problem with the video content you post.

So how to solve these problems?

The solutions to 0 views on TikTok

How to solve the problem of data not yet updated?

After the video is just posted, it doesn’t show the data in time. On the homepage, although it shows 0 views, you open this video and click on the data analysis at the bottom right corner, there is the real-time updated data.

Sometimes, videos posted by new accounts may not be recommended by the platform until several hours or even until the next day. So that one or two or even a few videos are 0 views doesn’t mean anything, you can try to keep posting videos.

How to adjust the network environment problem?

Do a self-check before posting videos on TikTok. Pay attention to your IP address and positioning for any errors or changes. This is important for users who are abroad but still using TikTok.

Network stability is important, make sure there are no network fluctuations before you log in.

How to make the platform trust that you are not a bot?

Your actions in TikTok must be in line with common sense. A normal user using TikTok to browse videos will not add dozens of friends at once, or comment several messages on other people’s videos in a minute.

So, you have to like, comment and retweet normally. Especially for new accounts. After the account posts the first video, you can forward the share to other platforms, such as Facebook, Instagram. then, go to other accounts and post some quality comments.

How to solve the problem of content?

Duplicate content: If you are carrying the video, it is possible that the video you posted other people have already posted. The platform will not recommend duplicate content, so if you must carry it, please try to choose the latest released video, and then edit and modify it.
Low-quality content: TikTok videos 0 views is mostly because your content is not good and is swiped away in a second. Although TikTok is not saturated enough with video content, it needs quality content more than anything else. If the quality is low, users won’t stay for you for a second, which leads to no record. Without data, the number of views will naturally be 0. Create quality short videos through great editing techniques, novel topics, etc.!

How can I tell if the TikTok videos were blocked or not?

When you send a TikTok video that has 0 views, you may suspect that your video is blocked by the platform, so that other people don’t have a chance to see the video at all. So how can you tell if your video has been shown to everyone?

Search for your own account. Click on Discover and enter your own account
Open it with your computer browser: https://www.tiktok.com/@your account. Check to see if you can see the video you posted.

If it does not show, it means that your network environment has problems or the content is infringing. If you can see, it means that the probability is that the problem is caused by bad content.

Browse and save more videos with hot views, study their content and perform similar tests, then choose the hotter background music of the moment to break through 0 views.

How to judge the potential of the TikTok account?

Have you ever thought that your TikTok videos are 0 views, and possibly because there is a problem with the account itself? If the account has problems, no matter how you post it, you may have little success.

If you have been publishing works for about a week, you should quickly determine the level of this account, eliminating the zombie account, low weight account. For accounts that meet the recommended features, we should improve the quality of the videos released, guide users to comment, and improve the number of likes, comments, retweets, and other interactions.

So how should we distinguish them?

Zombie account

For this kind of account, you can choose to discard it or change the content and try again a few times.

Low weight account

You have been posting videos for a week, and the play count is between 200-1000. This way you can continue to post videos, observe for 2-3 weeks, if you fail to break through the previous viewership, you should change to higher quality content.

To be recommended account

This kind of account generally has a play volume between 1000-3000. All you have to do at this point is to seize the opportunity to improve the quality of the video or improve the rate of likes and comments retweets.

If one work stands out and becomes a hit, then it is likely to become a premium account.

High-quality account

Accounts with more than ten thousand plays consistently. Now all you have to do is to post more high-quality works, rub popular tags, rub popular BGM, and do everything possible to get attention.

Do you know the Facebook tagging craze?

02/22/2022/in All Articles, Tips /by Jolian

On Facebook, when you tag someone, all of their information goes to their timeline, and the tagged person’s friends see the message. So how did the Facebook tagging craze develop?

The evolution of Facebook friending

Before we get to Facebook tagging mania, it’s important to understand the evolution of Facebook friending.

Add it manually.
by scanning other people’s numbers, to get all the information of friends.
Add friends via API.
Add friends over IPV6.
Add your friend’s friend information.
Add them in batches by scraping friends on Facebook.

The stages of Facebook tagging

From mid-2011 to the end of 2012

At this stage, Facebook is not so strict in account registration management, even if a large number of friends are added, there is no need to worry about the issue of account closure. And even if you want to tag a post at this stage, the platform won’t stop you. So in this period, those who use the mark to profit are secretly happy, while those who are marked are very troubled and can’t find a way to turn off this function.

From late 2012 to early 2014

At this stage, an outbreak is presently using the flag function.

Many people create a photo album on the app, automatically tag friends by uploading pictures, and then automatically hide them in their timeline.

At this stage, everyone is competing for ideas, access to networks, data resources, and software. Simply put, as long as you can execute, there are more opportunities for growth.

From early 2014 to early 2015

By this stage, those who have just started doing this have already missed the prime time. At this point, Facebook has begun to realize that Facebook tagging has a profound impact on the user experience, so it takes a lot of time to implement Facebook tagging, and it requires a battle of wits with Facebook.

How can you tell if the account really has a problem?

In fact, this is mainly reflected in the text, pictures, link recognition, add friend restrictions and blocks. These are some of the killer points, and in severe cases can cost money.

What are the advantages of Tik Tok advertising?

02/18/2022/in All Articles, Tips /by Jolian

As the cross-border e-commerce crowd is getting bigger and bigger, the strategy of only choosing to place Facebook ads already needs to be adjusted. So what are the advantages of Tik Tok ads?

Advantages of Tik Tok ads

Tik Tok is the fastest growing social platform overseas, and it covers 155 countries, with an average of one in three people using this app every day.

According to the trend of short video and live streaming, Tik Tok’s traffic is unstoppable. And the participation of teenagers on Tik Tok is also very high at present, so Tik Tok is still in the bonus period.

Is it too late to start using Tik Tok? As long as you operate it carefully you can still see the results.

Tik Tok is more friendly for sellers

On Tik Tok, whether you are a novice or a veteran with rich experience, you can easily promote Tik Tok. Users who don’t know how to edit videos and don’t want to keep an account for a long time just to realize cash can use Tik Tok ads.

Because the Tik Tok platform not only has a system that can automatically generate content but also can help you edit video material, as long as you have product images or product use clips can be used for advertising and marketing.

Tik Tok’s traffic is relatively cheap

Because Tik Tok is now in a pre-growth stage, it is easy to make achievements and attract strong audience traffic.

But it should be noted that the Tik Tok material cycle is relatively short when you find this video is very promising, to optimize the material in time.

What issues need to be noted when using Tik Tok ads?

Determine the audience for Tik Tok ads

Some people feel that the age of Tik Tok’s audience is small, but according to the data, Tik Tok’s audience range has now extended to 55 years old.

Choose the right category according to the country

When placing Tik Tok ads, you need to understand the destination country and region and choose products according to the cultural habits of that country.

At present, the categories that are more suitable for placement on Tik Tok are electronic products, creative furniture, creative accessories, beauty category, automotive products, pet products, and so on.

Selection of materials

When placing Tik Tok ads, the material is often more important than the product. The material highlights the advantages of the product but also can be combined with the characteristics of the festival to create materials.

Website Traffic | Platforms to attract traffic!

02/18/2022/in All Articles, Tips /by Jolian

Facebook advertising has gradually saturated, so what other platforms can be used to attract traffic?

Bing

Bing is owned by Microsoft, so it can effectively reach in search, email, and search position, and the average level of users will be relatively high.

What are the advantages of Bing?

Bing combines search ads with native ads, and customers achieve optimal advertising results in the decision-making process. Bing’s ad bidding is also divided into manual and automatic, and bidding targets and audience groups are set through clicks, conversions, and combined bidding. You can also choose remarketing, customization, proximity audience, dynamic remarketing, etc.

Yahoo

Yahoo mainly focuses on native advertising, because Yahoo’s exclusive data holds the full picture of consumers, as a way to create awareness of overseas markets.

Yahoo advertising form is mainly divided into short film advertising mode, downloadable applications, dynamic product advertising, and so on.

If you want to use Yahoo for advertising, you need to pay attention to the peak traffic period. For example, many users like to watch the news in the morning, and the volatility of news traffic is based on when key events occur. Information is constantly updated throughout the day on the home page and in emails, while in the evening there is a large increase in traffic for entertainment, sports, and consumer.

Outbrain

Outbrain is a first-class news media native advertising platform, which distinguishes itself from search-based traffic platforms and social-based traffic platforms of the consulting category.

Outbrain recommends information to users at the right time and in the right scenario. Its advantage is that they have high-quality publishers that are not only efficient but also large in scale.

When targeting audience demographics, you can also choose similar audiences, custom audiences, and get the opportunity to observe audiences through direct cooperation with major media.

Taboola

Taboola is the world’s largest discovery platform. They have the world’s top media resources, which allows users to expand their customers through an open media platform.

Snapchat

Snapchat is now a dark horse of overseas media platforms, with daily active users already comparable to major platforms like Facebook, and Snapchat also offers a more streamlined experience.

What are the advantages of Snapchat’s platform?

The cost of advertising is relatively cheap.
Interest targeting is very accurate and supports behavioral targeting.
The targeting of audiences in Snapchat is also very powerful. Advertisers can customize an audience by uploading an email or phone number.
In terms of ad creativity, Snapchat makes the ad material look like a friend showing something.

What is the Facebook News Feed algorithm?

02/14/2022/in All Articles, Tips /by Jolian

The algorithm of the Facebook news feed is machine learning on one hand and human grasp on the other. So how much do you know about the algorithm of the Facebook news feed?

Why do you need to know the Facebook News Feed algorithm?

Facebook has 1500 messages on display, but each person’s attention is limited, and most people only read the first 300 messages.

So only by studying and understanding the algorithm of the news feed can your posted content make it to the top 300, so that more people can see your message.

At this point, some newbies may question: Isn’t the display of information sorted by time?

Facebook is now a strong relationship platform, and the news feed algorithm was introduced to give users a better experience.

How can I improve the ranking of my messages?

What actions do people take when they see a post?

Will they like and comment on a good post when they see it?
Will they share it with your friends?
Do they want to follow the person?
Will they click on favorites?

If you see a post that does not interest you：

Do you want to hide similar messages?
If you see content that is not allowed on the platform, will you report it?

There are different algorithms for these actions. And it also includes friends of friends, as well as a wider dimension of the algorithm, which is the edge level.

What factors are included in the algorithm of the edge level?

Frequency of contact: contacted every day / contacted again at intervals.
The intensity of contact: the time of contact every day / see the reply not reply.
Bidirectionality: one-sided messages sent / continuous interaction.
The degree of freshness
The weight of the edge

So to get your post to the top, you need to find ways to intervene in the behavior of the user. But in the process of intervention needs to pay attention to several points.

some users who like the post, may not be more interested in the post, the likes are just a habit.
For the length of the post, many people read part of it and then quit, which is not sure whether the user is interested.

For these algorithms, there are many things that need to be learned in-depth, but there are some factors that cannot be solved by algorithms.

Facebook pixel | What is it and is it important?

02/10/2022/in All Articles, Tips /by Jolian

Facebook pixel is used for Facebook ads, and the term Facebook pixel is mentioned whenever Facebook ads are involved. Is the Facebook pixel really that important?

The Facebook pixel is really important when you are running ads. Although Facebook only provides you with a piece of code, you can use this code to understand the actions of users who have visited your website.

Once you have tracked that data through the Facebook pixel, you can use that data to optimize your Facebook advertising strategy.

What are the specific roles of a Facebook pixel?

Build similar audiences: Using the Facebook pixel, you can build similar audiences and find new customers through these. This way you can reach more people when you place Facebook ads, and the information of these audiences will become more and more accurate at a later stage.
Getting data: Facebook pixel can let you know which pages users have visited; which pages have been viewed by the most people; which users just added products; which users have made orders, etc.
Re-marketing: Facebook has a re-marketing function, after you get the relevant data provided by Facebook pixel, you can target the non-paying users for re-marketing and reach a better group of customers.

How to install Facebook pixel?

Install it manually by yourself.
Install it through a third-party tool.
Find a programmer to do the installation.

How to judge whether the Facebook pixel is effective after installation?

After you have installed Facebook pixel, you can determine whether a Facebook pixel is effective by entering the URL of the site
You can go back to the management background of Facebook ads and click on the pixel to see if the Facebook pixel is in effect.
Use your browser’s plug-in to detect whether the Facebook pixel is in effect or not.

What needs to do before creating a Facebook ad?

02/07/2022/in All Articles, Tips /by Jolian

Nowadays, there are few cross-border e-commerce companies using Facebook ads to drive traffic, so what are the preparations before creating Facebook ads? What are the things that need attention?

Prepare an account

You need to prepare a stable personal account, a business advertising account, and a public page.

What is the role of a personal Facebook account?

A stable personal Facebook account can be used to create a public page and a business management platform.

A public Facebook page can be used to post ads so that you have an identity to showcase your ads.

What is the Business Management Platform used for?

The Business Management Platform is a tool that can be used to create and manage your Facebook page, account, audience, pixels, etc.

Some people think that with a personal account there is no need to use an advertising account. This is actually not the case. It is easy to get blocked for using a personal account for advertising. If you are advertising for a short period of time, it is fine, but if you are advertising on Facebook for a long period of time, it is advisable to use a business advertising account.

Create a Facebook Business Management Platform

There are two ways to create a Facebook Business Management Platform.

1）Apply through an agency

You can contact an agency and apply via the appropriate link. In this way, the management platform is more stable, but it is important to note that if you encounter problems later, you need to communicate with Facebook by the agent.

2）Create your own business management platform

If this is the case, open the corresponding link to create an account on it.

It should be noted here that because Facebook is getting stricter and stricter, the audit rate of creating your own business management platform is getting lower and lower. If you fail to do so, you should contact an agent.

1）It is recommended that you apply for a corporate account through an agent to avoid any blocking problems.

2）It is recommended to use multiple accounts for the business management platform.

3）Save the data related to the assets.

4）Unify the rules for naming advertisements to avoid the problem of difficulty in finding advertisements.

5）Be sure to separate the advertising hierarchy to avoid internal competition.

Facebook Marketing | What else do you need to know?

02/03/2022/in All Articles, Tips /by Jolian

Many companies run Facebook with little knowledge of the platform requirements. Once you are familiar with the platform and have identified your first wave of users, what else do you need to do? What are the issues that need to be understood?

What to post?

Regardless of the platform, you are operating on, the first thing you need to do is to get the content right and not post ads right out of the gate.

Not only should the content of the article be helpful to the user, but it is also very important to have a picture within the article. So after writing the article all you have to think about is how should you configure the images? How do you get the images?

As long as your images meet the aesthetic requirements of the users, the retweet rate and comments will also have a corresponding increase. The next time you do a campaign you will be able to see a very visual effect.

Operating channels

When you are running Facebook, you can run it in conjunction with several other channels.

What are the benefits of operating in this way?

What you want to get when you do Facebook marketing are followers and views. When you expand the channels you operate to two or three platforms, the results will be very different.

Another good way to do this is to work with blogs that have a similar number of followers to your own.

Placing ads

Once your account is relatively stable and you have a regular size of followers and lots of quality content, it’s time to place Facebook ads.

Some people may feel that placing ads is a waste of money. But have you ever thought that placing ads when you have an event can build momentum for your popularity and make the account a little more popular?

What is the Facebook News digest algorithm?

01/28/2022/in All Articles, Tips /by Jolian

There are many factors involved in the Facebook news digest algorithm, so you should pay attention to the publishing of content. What types of information can be displayed in the news digest?

What is Facebook News Digest?

A news summary is simply information flow. The information that is displayed at the top when logging onto the Facebook home page gets a lot of exposure.

What information is included in the Facebook News Digest?

There are several points included in the news digest: images, videos, links, advertisements, status displays, Facebook group updates, etc.

Facebook’s starting point for the news digest is to improve the user experience, so it will show quality content to the right users at the right time.

What are Facebook’s judging requirements for content?

1）How often do you interact with posts made by your friends, and with posts on your fan page.

2）The length of time users spend reading posts.

3）The number of likes, comments, and shares your friend has on the post will be displayed.

4）If you often click to reflect the post, or if you often hide the page post. Facebook will receive the appropriate feedback and will not show similar content later.

5）If you often click like, share or post comments, Facebook will also crawl the relevant information, and similar content information will be displayed later.

What does Facebook use to judge quality content?

1）Is there any corresponding action for the content you don’t like?

2）Is the content shown helpful to you?

3）Is the source of the content reliable?

4）Have you shared similar content before?

5）Is the content timely and relevant?

How to get into Facebook News Digest?

1）Create relevant content for users in a timely manner.

2）Interact regularly with your friends so that you can build a trusting relationship with your users.

3）Before you post, consider: Is it a post your friends like?

4）For the Facebook news digest algorithm research, it’s all about trying to know what Facebook likes, what it doesn’t like, and so on. Then make changes accordingly as required, which will help you in your work and also avoid the path of aimless Facebook testing that occurs.